Agile Selling

**Author:** Jill Konrath

**Estimated Reading Time:** 45 minutes

**What You'll Learn**

How to rapidly acquire the knowledge and skills you need to succeed in a new sales role, a new territory, or with a new product. You will learn how to develop an agile mindset, master accelerated learning techniques, understand today's sophisticated buyers, and build the resilience required for long-term sales excellence.

**Who This Book Is For**

Sales professionals who are starting a new job, launching a new product, or entering an unfamiliar industry. It is for experienced sellers who feel the ground shifting beneath their feet and need to adapt quickly. It is for anyone who wants to shorten the painful learning curve and start winning sooner.

Starting a new sales job is terrifying. You walk in on your first day, look around, and realize you know absolutely nothing. You do not know the products. You do not know the customers. You do not know the language people use in meetings. You do not even know where the coffee machine is. The clock is already ticking. Your manager expects results. Your colleagues seem to have everything figured out. And you are sitting there wondering if you made a terrible mistake. This experience is not unique to newcomers. Seasoned sales professionals face the same disorientation when their company launches a new product, enters a new market, or gets acquired. The familiar ground disappears overnight. Suddenly, you are a beginner again. The traditional advice for this situation is unhelpful. People tell you to be patient. They say it takes time to ramp up. They suggest you shadow a few calls and read the product sheets. But patience does not pay the mortgage. And shadowing calls without context is like watching a movie in a language you do not speak. Jill Konrath wrote Agile Selling because she lived this nightmare. After years of success in one industry, she switched to a completely different field and found herself failing. She had all the right sales skills. She knew how to prospect, how to ask questions, how to close. But none of it worked. The problem was not her sales ability. The problem was that she did not know enough about her new domain to be credible with buyers. That insight changed everything. Konrath realized that the key to sales success in a new environment is not just selling skill. It is learning speed. How fast can you acquire the knowledge that makes you valuable to customers? How quickly can you become someone worth talking to? This book is the answer to those questions. It is a systematic approach to rapid learning designed specifically for salespeople. It draws on research from cognitive science, expertise…