PREDICTABLY IRRATIONAL
The Hidden Forces That Shape Our Decisions
By Dan Ariely
Estimated Reading Time: 45 minutes

Book summary
by Dan Ariely
Included in your 53 free summaries · 30 min read
Predictably Irrational explains the hidden forces that really drive how we make decisions, which are far less rational than we think, but can help us stay on top of our finances, interact better with others and live happier lives, once we know about them.
The Hidden Forces That Shape Our Decisions
By Dan Ariely
Estimated Reading Time: 45 minutes
Give others easy comparisons, so they’ll value you more highly.
Free is just another kind of price, but a very powerful one.
The endowment effect causes you to overvalue what you own.
"Predictably Irrational" is a strong fit if you want practical ideas around economics, marketing, money, especially themes like give others easy comparisons, so they’ll value you more highly; free is just another kind of price, but a very powerful one. The MinuteRead summary distills these concepts into a focused read, whether you're deciding whether to buy the book or applying its lessons at work.
Motivated to help readers with predictably Irrational explains the hidden forces that really drive how we make decisions, Dan Ariely wrote “Predictably Irrational” to package those ideas for a fast, focused read. In “Predictably Irrational”, Dan Ariely focuses on predictably Irrational explains the hidden forces that really drive how we make decisions. Through “Predictably Irrational”, Dan Ariely distills the core ideas on economics into lessons readers can absorb in a single short sitting. Read…
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